Tesla is preparing a lighter, less expensive version of its popular Model Y. The goal is clear: to get back to basics and offer an electric SUV accessible to a wider audience, while retaining the brand's DNA. Based on early photos and recent announcements, here's what we can expect from this low-cost version.

An exterior design refocused on functionality

Visually, this version appears to adopt a more understated approach: the removal of certain expensive aesthetic elements, the removal of a panoramic roof, and a simplified lighting signature at the front and rear: goodbye to the LED bars. The goal is twofold: to reduce production costs and simplify assembly for markets sensitive to the final price of an electric vehicle. The spy photos, however, do not reveal whether the overall size has been reduced compared to the current Model Y.

Minimalist but functional interior

Inside, Tesla has reportedly opted for an even more minimalist approach: a simplified center console that doesn't connect to the central screen, optimized materials that may be less qualitative to the touch, and electronic equipment focused on the essentials. Ergonomics should remain intuitive via the central screen, which retains its original size, but some high-end options could disappear to lower the price, such as the entertainment screen for rear passengers, ventilated front seats, and 100% vegan leather upholstery.

Performance and autonomy – what concessions?

To maintain an attractive price, expected to be around €35,000 before the electric boost, Tesla will have to play on several levers: a slightly reduced battery capacity, a single motor version, and the elimination of power options and an alternative 4-wheel drive. The crucial question remains: how much range will it sacrifice to reach the target price? Initial estimates indicate a compromise measured around 450 km in the WLTP cycle in order to remain competitive with the new Chinese entrants BYD, MG, and Xpeng. The stripped-down Model Y should save a little range thanks to its reduced weight.

The target market and strategy

Launched first in China, this affordable version of the Model Y could quickly be introduced in Europe (by being manufactured at the Berlin Gigafactory) and other markets where competitive pressure is strong. The challenge is significant: attracting price-conscious customers without diluting the brand image. Tesla is banking on a "basic but recognized" offering to increase its volumes.

So, will this basic Tesla appeal?

Purists might lament the loss of some much-needed premium touches in a very pared-down Tesla universe; however, many buyers are primarily looking for a reliable, well-connected, and economical vehicle. If Tesla can preserve the signature driving experience while reducing the price, the formula could work—especially in the urban and suburban segments.

To go further: at EV Drive Shop we are closely following this development.